Pallet skirt product display art for Nature Made products sold at Costco locations and Costco.com product page imagery. Involved months of collaboration with an outside agency which was developing a new visual brand identity with leaf shape cues from the logo and stronger emphasis on category color-coding to help customers easily locate products appropriate to their health needs, whether that be for heart health or joint health, etc.
Acted as an in-house brand consultant with this outside agency to preserve certain aspects of existing brand equity, but also stretch the limits of how the brand had shown up in market previously. Built product renderings, oversaw the creation of hundreds of new signage and web elements while maintaining the approval of Costco for product promotion on their site.
Designed for Nature Made and Costco at Pharmavite.